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NYC Love Your Local!

The vitality and vibrancy of all our communities, especially right here in the Village, is in large part built upon the diversity and uniqueness of the small businesses lining our streets, who give each block and each neighborhood it's own distinct character and ambience. 

Nurturing and promoting small businesses to sustain and grow them for the future, is critical to maintaining the unique character of the Village and it's diversity, that’s a key part of our mission at the Village Alliance. So, we're really excited to have joined forces with the NYC Department of Small Business Services to support and promote their new city-wide "Love Your Local" initiative. 

The initiative encourages New Yorkers to share and help promote their favorite independent, non-franchise businesses, adding them to an interactive map that is now available online. Shared and promoted businesses may then apply for a share of $1.8 million in grant funding and expert advice to help them better meet competitive pressure! 

Adding Your Favorite Local Businness to the Interactive Map

You can share your favorite Village businness to the interactive map now through April, so that these businesses can be discovered by other friends and neighbors. Once shared, businesses will be able to apply for a grant to help with various business improvements. Sharing a business is the first step, but a small business must complete an application to be considered for a grant.

Add your favorite business now by clicking here.

Help Your Favorite Local Businness to Win a Grant!

Small businesses will be eligible to apply for grants of up to $90,000 and long-standing businesses will be given preference for awards. Winning businesses will receive advice from industry experts and a grant to make proposed changes a reality. Improvements might include making menu changes, or improving a shop’s layout, but will be as unique as the businesses that win. Though businesses may be shared by New Yorkers, businesses must submit applications for grant funding. Applications will be open through April and grant decisions will be made this fall. 

For grant information and to apply, click here.

NYC Love Your Local!


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