Project Green

PUTTING THE GREEN IN
GREENWICH VILLAGE

Project Green marks the Village Alliance’s first comprehensive streetscape initiative in over 20 years and aims to enhance sidewalks and plazas throughout Greenwich Village. We have a 30-year history of collaborating with businesses, institutions, and residents and have transformed public spaces in the Village through thoughtful landscaping and design.

Building on successes like the revitalization of Astor Place in 2016, this initiative will introduce more greenery to every corner of our district while addressing longstanding challenges.

Project Green has
two main gOALS.

To inform Project Green, the Village Alliance produced the 2025 District Needs Report, which breaks down the current state of streets in the Village.

In response to these challenges, Project Green aims to:

  1. ENSURE PEDESTRIAN SAFETY

  2. Bring Greenery to the district.

To read more about Project Green and the state of streets in the Village, check out the 2025 District Needs Report.

PROJECT GREEN IS
POWERED BY
YOU.

We’re bringing more beauty, greenery, and life to the Village — and it’s only possible with your support. While our core budget keeps the district clean and safe, Project Green is fueled by the generosity of neighbors, businesses, and supporters like you who believe in a greener future for our community.

Give Green
Every dollar helps us green the district.

Contact Us for Custom Greening Packages
We’ll follow up with details.

Thank You

Founding Supporters:

Neighborhood Supporters:

The Public Theater
107 University Place

Keep scrolling to learn about sponsorship opportunities.

KIT OF PARTS

To address pedestrian safety and greenery issues identified in the 2025 District Needs Report, the Village Alliance will use four key tools:

DISTRICT-WIDE IMPROVEMENTS

PROJECT GREEN IN ACTION:
TIMELINE OF IMPROVEMENTS

Click to see streetscape before greening.

WINTER 2024: 13 NEW PLANTERS ADDED TO LAFAYETTE STREET & Astor Place Plaza

SPRING 2025: 8 ENHANCED Tree BEDS ON EAST 8th StREET

PLANNED IMPROVEMENTS:
Visual Concepts for a Greener Village

Your support makes this possible.

CURRENT CONDITIONS

East 8th Street

VISUAL CONCEPT

East 8th Street / Pocket Park

CURRENT CONDITIONS

Astor Place

VISUAL CONCEPT

Astor Place / Street Trees and Greenery

CURRENT CONDITIONS

Astor Place

VISUAL CONCEPT

Astor Place / Street Trees and Greenery

CURRENT CONDITIONS

Broadway

VISUAL CONCEPT

Broadway / Street Trees and Greenery

CURRENT CONDITIONS

East 8th Street

VISUAL CONCEPT

East 8th Street / Street Trees and Greenery

CURRENT CONDITIONS

Broadway

VISUAL CONCEPT

Broadway / Street Trees

CURRENT CONDITIONS

East 8th Street

VISUAL CONCEPT

East 8th Street / Greenery

CURRENT CONDITIONS

Ruth Wittenberg Triangle

VISUAL CONCEPT

Ruth Wittenberg Triangle / Street Trees

CURRENT CONDITIONS

University Place

VISUAL CONCEPT

University Place / Street Trees

Community support is vital to making Project Green a reality, and we want to honor contributions to support our mission. Custom greening packages are eligible for recognition on tree pits and in planters throughout the district.

Sponsorship Opportunities

Give Green
Every dollar helps us green the district.

Contact Us for Custom Greening Packages
We’ll follow up with details.